Off
to Pittcon we go. If you have not yet been to
such a large conference, you are in for a surprise.
A large conference challenges you in your quest
for information. In fact, you can even return
from a small conference without all the information
you planned to obtain. Here are some preparation
tips.
Save
Money by Planning Ahead
You can usually save money by planning ahead.
Some conferences have a pre-registration fee.
This is the conference fee that you pay if you
get your payment in by a certain date ahead
of the conference and is cheaper than the fee
you will pay after that date.
You probably know that you are likely to save
money on airfare if you plan ahead. You sometimes
save money on your rental car, as well. Rental
cars sometimes go up in price when there is
a big conference in town. You might pay a higher
fee to the hotel if you wait, as well, as the
reduced-rate rooms sometimes sell-out. It depends
on the conference, but some conferences can
only get a certain number of rooms at a discount.
After that, they go back to the regular rate.
Another tip on getting a good price on a hotel
room is to check with your corporate travel
agent. American Express was once able to get
me a room cheaper than my conference rate for
the conference hotel.
Prepare
Your Route
At some point,
you will receive a map of the conference, complete
with the layout of which vendor is positioned
where. At a small conference, you can typically
wander back-and-forth between vendors if you
want to ask them more questions. At a large
conference, this is not the case. For example,
Pittcon has created a conference within
a conference for LIMS and the LIMS vendors
are grouped in one area, this year. If you are
going to Pittcon to see more than just the LIMS
vendors, you will see by looking at the map
that the exposition floor is massive and getting
between vendors is not trivial.
At a large conference, it is helpful to take
a look at your map and mark the vendors you
would like to visit. Using a highlighter pen
works well. If the map has a bit of space for
aisles, that will give you some room to write,
and you can even check-off the booths you have
been to and make notes to return, if necessary.
Prepare Your Questions
Think about what types of information you are
looking for. Plan which vendors you would like
a demo from. Keep in mind, though, that some
vendors will give a demo on-demand, while others
will post schedules. If you cannot see a demo
when the vendors has scheduled it, some of those
that post schedules might give an on-demand
demo, depending on the situation. It never hurts
to ask, of course.
Choose the questions you want to ask. You will
not have the time or energy to ask every question
on your RFP (Request For Proposal). You will
also find that, as you ask your questions of
a number of vendors, their answers will lead
you to think of some new questions. Write these
questions down. Consider whether you will go
back and ask this question of other vendors
to which you have already spoken, and consider
whether it is necessary to go back to every
vendor to which you have already spoken.
If you have an idea which vendors you would
like to speak with, you might consider requesting
their brochures or taking a look at their web-site
before the conference. That might help you narrow-down
your questions.
Ask for Information
If you are interested in a product, make sure
that you ask for information to be sent to you.
There is sometimes information in the brochures
that you did not think to ask for. For these
purposes, it is easiest if you present the vendor
with your business card.
If your position does not allow you to have
the standard business card, see if your corporate
rules will allow you to print your own. Plain
business card stock for laser printers can be
purchased at any office supply store. If your
company does not allow this, either, you might
see if you can get a stack of business cards
from someone that could receive the information
for you, such as your manager, or you can cross
their name out and write-in your own, which
is much faster than writing your corporate contact
information down for each vendor.
Pace Yourself
These conferences are an opportunity to see
the most, do the most and get the most information.
You will have opportunities to network with
other people in your own situation as well as
the vendors. It is tempting to attempt to fill
every moment of the day with these activities.
In fact, you might feel pressured to come back
with every piece of information that you can.
Think carefully about what it is that would
be useful to bring back to your company. This
is better alternative to bringing back everything
you can get your hands on and returning to work
in such a state that you cannot get any work
done.
Some of you are afraid that you will miss a
vital piece of information and you will operate
under the idea that if you bring back more information
than you need that you are less likely to miss
something. No matter how much information you
bring back, though, it is always possible to
miss something. The vendors are not going anywhere
but back to their offices. They and their web-sites
will still be around to provide you with information
after the conference. Think of the conference
as just one tool to gather information. Beyond
that, try to enjoy yourself. |